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About : Google Analytics is a comprehensive web analytics tool that enables businesses to track and analyze website traffic, user behavior, and engagement. With features like real-time data tracking, audience segmentation, conversion tracking, and custom reporting, Google Analytics helps businesses optimize their online strategies. It integrates seamlessly with other Google tools like Google Ads and Search Console, offering a complete view of marketing performance. Whether you're a small business or an enterprise, Google Analytics provides actionable insights to improve user experience, boost conversions, and drive growth.
Categories : Link Building; SEO Audit; Technical SEO; E-commerce SEO
Google Analytics offers detailed insights into website traffic, allowing businesses to understand user behavior, track pageviews, and monitor session durations. This data helps in identifying high-performing content and areas needing improvement.
The platform enables segmentation of visitors based on demographics, interests, and behavior. This feature allows for personalized marketing strategies and improved user engagement by tailoring content to specific audience groups.
Google Analytics allows businesses to set up goals and track conversions, providing insights into how users complete desired actions. This feature is crucial for measuring the effectiveness of marketing campaigns and optimizing strategies for better ROI.
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